Swiss Timing ::: Company ::: History

Swiss Timing's Origins

In the summer of 1932, OMEGA sent an expert watchmaker to Los Angeles (USA) with 30 precision chronographs to provide the first time-keeping service to the Olympic Games. Those were the first times recorded to 1/10th of a second ever!

The world’s first photo finish camera - the Racend Omega Timer – was disclosed at the London 1948 Games. Recording pictures and time with an accuracy of 1/1000th of a second truly revolutionized sports timekeeping.


At the first World Championships in Alpine Skiing that LONGINES was asked to time, namely in Aspen (USA) in 1950, it installed a new generation of electro-magnetic gates which recorded the starting and finishing time of each competitor. Fifteen years later, at the sixth World Championships, LONGINES was present yet again on the pistes of Portillo in Chile.

Olympic swimming timing was fully automated at the Mexico City 1968 Games alongside the introduction of Omega touchpads and the Swim-O-Matic timer.

SWISS TIMING was founded in July, 1972 to manage the timekeeping of major events, such as Olympic Games.


The Omega video matrix board was introduced at the Montreal 1976 Olympic Games.

In 1980, LONGINES became Official Timekeeper of Formula One Grand Prix.

In 1988 after the Olympic Games in Seoul (KOR), merge of Longines Timing Team and Omega Sports Timing in Saint-Imier (SUI) under the name of SWISS TIMING.

In 1992, the Scan’O’Vision - the world’s first digital photo finish camera - was launched.

At the very beginning of this century, omegatiming.com provided the World Swimming Championships with live timing on internet for the first time.

In 2001, an agreement to be the Official Timekeeper of the Olympic Games, was signed which would then be extended in 2009 for the period 2014-2020.


After a long partnership within the Swatch Group, in 2005, our parent company decided to integrate the sports department of Omega Electronics into the SWISS TIMING structure.

During the 2006 Winter Olympic Games in Turin, SWISS TIMING acquired Wige Data and Wige Innovation in Leipzig (GER) and Wige MIC in Liberec (CZE).


Each company was rebranded according to its activities: ST SPORT SERVICE (sports timing), ST SOFTWARE, and ST INNOVATION (CGI services for TV stations). The 2008 Beijing Olympic Games saw GPS introduced to the sailing events while GPRS provided spectators with live timing of all athletes during the marathons.

One of the most enduring pictures from any Olympic Games is the starting pistol - reminiscent of the revolvers so popular in movies set in the Old West – which was presented at the Vancouver 2010 Olympic Games.


It has been replaced by a streamlined, futuristic device composed of a flash gun and a sound generation box. It was also the debut of the High-Definition judges’ scoring system (figure skating), of the Chronos Timer and of the Snowgate Starting Gate (alpine skiing).


In London 2012 Olympic & Paralympic Games, to accomplish the mission, 450 tons of up-to-date equipment were sent and deployed, 175 kilometres of cable and optical fibre were used and 70 display boards were installed, and no less than 450 technicians were spread over the 31 Olympic venues in the capital and its surroundings. They worked with some 800 previously trained volunteers (250 for the Paralympics).

Swiss Timing's Mission

• We are servicing the Swatch Group Brands, International Federations, Organizing Committees and Broadcasters for sporting events


• We are the maker of innovation


• As a partner, we deliver an integrated solid solution for sporting events

Swiss Timing is the worldwide leader in sports timing, supply and distribution of results and services to broadcasters.


Swiss Timing is a company located in several countries, delivering worldwide and whose main purpose is to serve prestigious brands of the Swatch Group.

Its engineers and technicians deliver quality and world-class services, under the permanent principles of accuracy and reliability.


Swiss Timing uses state-of-the-art technologies and is constantly innovating at the service of elite athletes.

The long-standing relationships of Swiss Timing with most of the International Sports Federations are a sign of loyalty to our commitments and a powerful engine of progress for the world of sports.

The contribution of Swiss Timing to Olympic Games has been and shall remain essential in our seek for excellence.


Milestones LONGINES

Milestones OMEGA